The tour operator Cinco Estrellas Club is launching its new marketing campaign, ‘Summer Bargain!’, designed to boost last-minute bookings and make it easier to access some of the season’s most sought-after destinations.
This promotion includes an across-the-board price reduction on all packages available to travel agents via the company’s website for departures up to 30 September.
As well as boosting sales in the weeks leading up to the start of summer, the campaign aims to raise the profile of its guaranteed-availability programme, one of the wholesaler’s key priorities for the summer season. Guaranteed availability offers significant benefits for both travel agents and end customers, combining availability, predictability and greater ease of sale during a crucial period.
Key benefits of this campaign include:
- Free cancellation up to 30 days before departure*.
- Fuel costs covered on all departures up to 30 September.
- Guaranteed final price, with no hidden surprises for the traveller.
- Commercial terms specially designed to facilitate last-minute sales.
These terms provide peace of mind and security when making a booking, particularly at a time when travellers are seeking certainty and flexibility more than ever before.
“With this campaign, we aim to boost sales during one of the most important periods of the year for the sector and offer travellers the best possible terms to enjoy their holidays. We have made a significant commercial effort to adjust prices and promote those products with immediate availability for this summer,” says Gonzalo Casaubón, commercial director of Cinco Estrellas Club.
The campaign includes some of the international destinations most in demand amongst Spanish travellers, including Egypt, Turkey, India, Thailand, Colombia, Costa Rica, Vietnam, Cambodia and China – destinations that combine cultural heritage, nature, authentic experiences and excellent value for money.
*Not applicable to standard bookings with immediate-issue fares or those requiring advance payment for services, in which case the relevant specific conditions regarding booking, deposit and cancellation will apply.
About CINCO ESTRELLAS CLUB
A travel wholesaler founded in Zaragoza, backed by over 30 years’ experience in the Spanish market, working closely with travel agencies as its key advisory and sales channel. It specialises in travel to the Middle East, complementing this with a range of long-haul international destinations.
Drawing on the knowledge and experience of its team of professionals, Cinco Estrellas Club designs programmes and tours that stand out for their cultural content. Its corporate philosophy has led it to make a firm commitment to promoting more sustainable tourism, in line with the SDGs of the 2030 Agenda.
Source: MUNKA Comunicación