RAM 1500

Pure seduction

Text: Go Travel
Photographers: Photography: Dennis Stratmann | FCA US LLC

No concessions to indifference, this pick-up is immense inside and out. Forged from the “stars and stripes” and true to its original essence of power and reliability, it has incorporated the latest in technology and ride comfort on all terrains to make it a truly exceptional and exclusive vehicle.

The RAM 1500 has five generations behind it in constant evolution, but that does not mean that it is not paradoxical that a truck born for work tasks can reach a level of equipment, quality of materials and finishes as outstanding as this pickup.

The evolution of this model is remarkable, especially from the point of view of design and technology to provide the best performance in any of its multiple versions, whose maximum expression is found in the RAM 1500 TRX with its powerful 6.2-litre HEMI V8 engine with 712 hp.

The American manufacturer is also looking to the future with the determination to be a benchmark and to tackle an ambitious electrification process. The RAM 1500 is no stranger to these changes on the horizon and so the green light has been given to the new RAM 1500 BEV, the first ever 100% electric RAM 1500 in series production.

Synonymous with power and exclusivity

Among the generic features of the Ram 1500 are engines ranging from 3.6 litres to the 6.2 litres of the TRX, including an interesting and versatile 5.7 litres, 8-speed automatic transmission, 4×4-wheel drive with Shift-on-the-Fly electronic conditioning and Electric Power Steering (EPS), emergency brake assist (BAS), eTorque technology that adapts a 48-volt system to reduce consumption, electronic brake distribution (EBD), cruise control, anti-roll over control system (ERM), electronic stability control, ParkSense rear brake assist, seat and steering wheel heater, trailer balancing assistant, front, side and curtain airbags and multimedia system with voice recognition, among other goodies.

But the particularities of this vehicle lie not only in its power, but also in its elegant and technological interior, which includes electric pedal position adjustment (accelerator and brake), height and depth adjustable steering wheel, infotainment system, to name but a few of the most significant features.

In this respect, we cannot forget the outstanding single diesel engine offered in the 1500 range, a 3.0-litre EcoDiesel V6, with the same trim level and equipment as its petrol siblings. 

The top step of the range is occupied by the supercharged 6.2-litre HEMI V8 with 712 hp and 881 Nm of peak torque fitted to the new 1500 TRX. It is mated to an eight-speed automatic gearbox and an all-wheel drive system. Thanks to this engine, the RAM pick-up can accelerate from 0 to 100 km/h in 4.5 seconds.

Another interesting aspect from an energy-saving point of view is the possibility of switching off four cylinders in the V8 engines, thus contributing to a reduction in pollutant emissions and lower fuel consumption.

terms of efficiency, the RAM 1500 incorporates curious solutions such as its active grille system to improve aerodynamic ballast, adapting to speed, load and cooling requirements.

The roof also features an aerodynamic design that sends all airflow directly to the rear wing, avoiding drag and making handling much smoother. It even has a system called Active Air Dam, which is automatically activated at a specific speed to reduce the aerodynamic drag of the car.

The safety of the RAM 1500 incorporates a number of crucial sensors and cameras to maintain total control of the environment while driving or parking, while the reinforced doors and advanced airbag technology available for all passengers will be the lifeline in the event of an emergency.

A luxury interior

The first impression when getting into the RAM is the feeling of power and comfort, amidst an incredible design geared towards occupant comfort and safety. The integrated touchscreen adds a powerful touch of modernity for an automated and distraction-free driving experience, allowing you to control various functions by connecting it to your Android or Apple mobile device. Another surprising detail is the additional storage compartment in the floor area, ideal for carrying luggage, and the generously sized glove compartments are practical and allow all essential items to be carried safely and comfortably.

Integrated heated and ventilated seats provide extra comfort in all weather conditions.

In running order the experience is unique. Thanks to the air suspension, the body can be raised or lowered for the best performance when driving over rocks, for example, or at high speeds on tarmac, always with full control of the vehicle on its huge multi-function display, power to get you out of any situation and comfort in the cabin.

Rear-seat space is 10 centimetres larger, while the cabin is well appointed, with good materials and a lack of noise nuisance. The Uconnect multimedia system with 12-inch screen, Apple CarPlay and Android Auto compatibility and a 19-speaker Harman Kardon sound system make every journey a unique experience.

Built to last

RAM pick-ups, born in 1917, have maintained their essence of reliability combined with the incorporation of the latest technology and innovation, making the brand a global benchmark, with the highest percentage of vehicles in service over 30 years old. 

Ram Revolution BEV Concept is a reflection of the brand’s visionary plan on the road to electrification that includes a Ram 1500 BEV that will redefine the segment by 2024. In the coming years, the entire Ram range will offer electrified solutions based on state-of-the-art transformational technology as part of the Stellantis Group’s Dare Forward 2030 strategic plan. 

With this box of surprises open, in 2024 the legendary American brand will once again redefine the concept of high-performance pick-ups with a giant step forward in terms of reliability, luxury and sustainability.

 

www.ram.com

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Texto: Go Travel
Fotografías: Photography: Dennis Stratmann | FCA US LLC